Your path to a sustainable corporate culture can start now
Culture develops, regardless of whether you want to actively influence it or not. How would it be if you knew…
It would be the basis for starting a cultural development process in which everyone can participate. We have been supporting such processes for almost 20 years.
Values-based transformation is a far-reaching process that aims to shape the corporate culture in such a way that it is based on shared, clear values, with the involvement of all employees in the team or company.
This is not just about reformulating values and mission statements, but also about the practical implementation of these values in the daily actions of these people in the company. With value-based transformation, you gain orientation in times of rapid change and together create a culture that is geared towards the needs of employees on the one hand, but also strengthens the company in successfully meeting current and future market requirements on the other.
We firmly believe that corporate values can only be lived if they are supported by the people in the company. In order to involve all employees in shaping the corporate culture, we – the berliner team – have developed the ValueParty. This innovative concept is based on playful and interactive elements that enable you and your team to discover, understand and sustainably anchor the underlying values of your company. The ValueParty guides you step by step through processes, from the initial stocktaking to the complete integration of the new values into your corporate culture (see also valueparty.de).
The value profile is at the heart of value-based transformation. It forms the basis for analyzing the current corporate culture and developing a target image for the desired culture. When creating the value profile, individual values, the values currently practiced in the company (actual state) and the values desired for the future (target state) are identified. This process helps to create a common understanding of the existing and desired values and is the starting point for planning and implementing the transformation.
A value-based transformation strengthens the corporate culture, promotes employee loyalty and increases adaptability to market changes. It helps to create a clear identity and direction that is supported by everyone. Alignment with shared values not only improves internal cooperation, but also sharpens external perception as a value-oriented company. This increases the company’s success in the long term and ensures its future viability.
If you have decided on a values-based transformation, then we would like to recommend these 10 steps to you, which we have had good experiences with when accompanying values-based transformations: