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Category: Employer branding

Corporate culture: definition, benefits & criticism

Corporate culture definition

Corporate culture definition: A critical look at defining culture. Concrete added value or gimmick?

Employer branding guide: How to find & retain employees

Employer Branding, Mitarbeiter finden

Is your company struggling to find new employees? Why is that? What can you do to find suitable employees? We show you the 12 steps to employer branding.

Demographic change & skills shortage: what to do?

Arbeitgeberattraktivitaet Demographischer Wandel

In this article, we look at the facts, figures and background, the challenges that demographic change poses for companies and how you can tackle them.

Establishing a culture of innovation through trust: 5 practical tips

Innovationskultur

In times of rapid change, companies need to become more flexible and innovative through trust, decentralized decision-making and an open culture of error.

How to create a value profile and use it to change your company

How to create a value profile and use it to change your company

A value profile shows which values are important in the company, how they are perceived and where there is a need for change.

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  • Employer attractiveness
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  • Employer attractiveness
  • Skills shortage
  • Generation x, y, z

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